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TERRAFIRMA DAILY
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IN THIS ISSUE · 02

The Texas Special.

One summer, one state, a fleet of machines that answer to a control room in Austin, and dirt work you can measure. Field reports from the Texas Hill Country, a $115 million raise, and the numbers that explain why construction is the frontier now. Read it top to bottom, or open the reader and turn the pages.

  1. 03 From the Field The job site is now a control room.
  2. 04 Dirt Work 101 Robotic earthmoving, explained over coffee.
  3. 05 Field Report: Central Texas The summer Texas hired the robots.
  4. 06 The Interviews: Noah Schochet Fifty years of going backward ends here.
  5. 07 The Interviews: Noah McGuinness One operator, a fleet of machines.
  6. 08 The Ledger How much dirt are we talking about? Plus: the investor’s word.
  7. 09 The Data Fifty years of going backward, charted. From BEA, NBER and BLS.
  8. 10 The Market A $2.2T industry meets an 18% CAGR. The robotics growth curve.
  9. 11 The Lab A totem, a person detector, and employee number four.
  10. 12 Campaign 001 Don’t move pixels. Move EARTH.
  11. 13 Join the Crew TerraFirma is hiring exceptional engineers and operators.
  12. 14 The Map TerraFirma, deep in the heart of Texas. Every operation, sourced.
  13. 15 Sources Every number in this pressing, cited.
  14. 16 The Manifesto Texas born. Mars bound.

COLOPHON

TERRAFIRMA DAILY, Pressing 001, The Texas Special. Set in Inter. Inks: ground black 000000, panel navy 0A1126, cream D6D9E3, ink B0AFB8, accent cyan 80DFFF, steel blue 3E82B2. Edited and art directed by David T Phung. Published 2026.